Blog: Trending Over Last Month

The Secure Web Is Here To Stay!

As we announced recently , today, June 5th, we are moving all remaining Hoop.la communities to HTTPS in order to protect the integrity of them all. We are pleased to announce the conversion process has now been completed! All internal Hoop.la links have been converted to HTTPS automatically. If your community includes any resources that are not secure, browsers will display an insecure warning. You will need to manually update these resource links to use HTTPS, which could include images,...

HTTPS Coming Soon To All Hoop.la Communities

Here at Social Strata, the security of our customers and their visitors is paramount. Last October we published a blog post about our offer of free Let's Encrypt certificates so that our customers can add TLS (previously known as SSL) to their Hoop.la communities, as there are several security advantages in doing so. The response was amazing, with a significant amount of customers taking that offer. Now, starting June 5th, we are proactively moving all Hoop.la communities to HTTPS in order...

Online Community and GDPR - What Now?

Unless you’ve been hiding under a rock, you’ve probably heard of GDPR by now (or at least been barraged by emails notifying you of privacy policy changes from everyone you’ve ever contacted). Here at Social Strata, our main goal is to give you the tools you can use to comply with new regulations, if they apply to your community. Back in the days of the US COPPA regulation, we provided a mechanism so that you could age-check and obtain parental consent, and with GDPR we’ve followed a similar...

Q&A with Colin Armstrong, Walgreens Boots Alliance

Today I'm so happy to share a great Q&A session with Colin Armstrong, who spearheaded the recent launch of a Hoop.la community for Walgreens Boots Alliance. The new YourGoodSkin(TM) brand leverages an innovative approach, deeply involving thousands of women in the creation and development of the skin care line itself. How does online community figure into the YourGoodSkin brand story? The whole brand ethos of YourGoodSkin is that it has been, and will continue to be, co-created by women.

Preparing for the GDPR (EU Privacy Regulations)

As you may (or may not) be aware, the EU last year passed a strong set of guidelines aimed at protecting individual data privacy rights. Those guidelines are called “GDPR,” or General Data Protection Regulation, and they apply to any entity who collects or processes identifiable data from EU citizens (in short, almost everyone). There are a few primary principles: Users must be notified specifically whenever data is being collected from them. Users have the right to delete or export the data...

10 Concerts: How to Create a Community Trending Topic

On Facebook over the last couple of weeks, everyone has been sharing a list of "10 Concerts" they've attended. The idea is to include one red herring concert in the list and see if your friends can guess which is the fake one. It was an innocuous little game, very similar to other list-sharing games like "25 things you might not know about me," which made the rounds a few years ago. However this one seemed to strike a chord. Why do some conversation-starters take off like wildfire, while...

Essential Podcasts for Community Managers

It's a new year, and that can only mean one thing. We have all tossed the clothes off the handles of our treadmills and are looking for good stuff to listen to while we meet those fitness goals. You're in luck, because I've found some podcasts that are specifically created for community managers. The Community Signal podcast is fairly new, but its host, Patrick O'Keefe, is an "OG" community manager. The podcast is nicely produced, and Patrick has access to great guests from around...

Best practices for an influencer community

An influencer community is an increasingly important component of the marketer's toolkit. It can help you leverage word of mouth, deepen your relationships with experts and fans, and give you a space to gather insights about your product or service. But you need to be sure that you're doing it the right way, so you don't end up in hot water with the FTC (and don't destroy consumer trust of your brand). The FTC's endorsement guidelines all come down to one simple thing: don't be a snake in...

Facebook Integration Change

Facebook has recently changed their OAuth authentication requirements by enabling “ Strict Mode ” for all consumers. What this means, is that if your community is using Facebook as a linked Social Network, then that integration with Facebook will no longer work until you have met their requirements. For all site owners who have not integrated Facebook as a Social Network for your members, please allow your eyes to haze over and move on with your day. Perhaps throw on some music and get a...

How to make self disclosure easier for community members

In face-to-face networking situations, it's easy to get stuck with "that person" who won't stop oversharing about themselves. By the time you've grabbed two appetizers from the buffet, you're familiar with their entire medical history and the current political climate in their office. But in online networking situations, or online communities, it can be extremely difficult to elicit personal information from members. The community administrator or moderator team is (of course) interested in...

Heading to the clouds...

Computing in the cloud... it’s all the buzz these days as seen by ec2, google, rackspace, microsoft and many more. There are lots of cool benefits of using the cloud, increase speed of deployment, quickly create real demos for potential clients,...

Quick TIp: How to Add Graphic Badges to Member Profiles

Your community members are pretty awesome. Have you ever wanted to give them a visual reward for being so awesome? Hoop.la supports admin-editable profile fields, so you can create a Badge profile field and add flair to any member's profile instantly. (Those admin-editable fields can be used for private information too, like internal customer IDs or other "flags" you might want to put on your members.) First, create your beautiful badge graphic. Next, go to your control panel and click...

Pay Day Arrives For Hoop.la Sites

Today is officially Pay Day for all Hoop.la site owners! We've just rolled out a software update that includes support for Premium Memberships. We've made it amazingly easy for you to start earning money from your site. Here's how easy it works:...

 
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